- Project type
- Bespoke data collection site
- Technolgies
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- XHTML
- CSS
- Visit the site
- http://www.harveyingramonline.co.uk/
Key features
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Clear details on complex issues
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Simplified long,complex forms
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Actively used blog
What made it so successful
Simplifying potentially daunting form filling
There's a lot of information that the site needs to gather from a client, but we didn't want to throw a huge page full of forms at them and scare them away.
Instead, we've broken the process into discrete headings and then hidden the subsequent forms until the user is ready to enter that data.
This keeps them focused on the task at hand, while still enabling them to know where they are in the overall process, and know if they've nearly given all the required information.
Highly used blog
Harvey Ingram really understand the use of blogging regularly, and blogging well.
They are constantly creating useful, interesting content on the blog that we delivered for them.
This not only helps establish them as experts in their field, but is great for their search engine rankings as it creates content others will want to link to, and contains keyword rich content for the search engines to understand more about the site overall.